In 2021 Nick and Andrew, exited founders from DesignMyNight (2019), caught up with Rory (Sales Lead EMEA at Hotjar) over a coffee. This casual catch up ended with the three of us agreeing that sales processes are old-school and due an upgrade. Having left buzzed (not just because of the coffee) on the vision, we went away and formulated plans for the future trumpet. We spoke to over 200 salespeople and customer service experts and 100 buyers, to further refine the idea and then got building. 8 months later we had a brand (toot toot) and an MVP ready to take to the world. The rest is...

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