Terms & Conditions of Use

Last updated: August 19th, 2026

1. Getting Started

1.1 Agreement Duration. This Agreement begins when it is signed by the parties. It will remain in effect until (i) either party gives the other at least 30 days’ written notice of their intention to terminate the Agreement, such notice period to expire no earlier than the date that all Order Forms have come to an end in accordance with section 1.2 below, or (ii) until terminated by one of the parties in accordance with this Agreement..

1.2 Order Form Duration. Each Order Form signed by the parties begins on the Start Date stated in it and continues for the Initial Term. At the end of the Initial Term, the Order Form will continue for the Renewal Term specified in that Order Form and will renew again on each anniversary of that Renewal Term. Except for any clauses that survive termination (such as confidentiality), an Order Form will not continue beyond the Initial Term if no Renewal Term is specified in that Order Form. The Order Form will also not continue for a further Renewal Term if either party provides the other with at least 90 days prior written notice of termination prior to the end of the then current Term specified in that Order Form, or if it is terminated in accordance with any other termination rights provided in the Agreement.

1.3 Updates. When we update our Agreement, we will send an email to the Contact Name specified in the Order Form. We will do this at least 30 days before those changes come into effect. If the changes materially and adversely affect Your use of the Services and You don’t agree with them, You have 10 days from the date that We notify You, to provide Us with written notice of your objection. If we don’t agree to continue Our Agreement with You without the changes, you may terminate the Agreement (and we will provide you with a pro-rata refund of any Fees prepaid to Us and applicable to the unutilised portion of the terminated Services).

1.4 Definitions and Interpretation. Definitions for the capitalised words used in this Agreement can be found at the end of these Terms and Conditions.

2. Our Provision and Your Use of Our Software and the Services

2.1 Subscription. Subject to the terms of this Agreement, Trumpet will make its Software available to the Customer and provide the Services to the Customer during the Term.

2.2 Your Account and Users. The Customer’s designated Administrative Users are responsible for establishing and managing the Customer’s use of the Services including the creation of User authentication credentials to access the Customer’s instance of the Software. The Customer is solely responsible for maintaining the status of its Users. The Customer will ensure its Users safeguard all User authentication credentials. The Customer is responsible for all activities of its Users (except those resulting from any breach or non-conformance by Trumpet or its obligations under this Agreement). You will not exceed the maximum number of Users stated on your Order Form. If you do, your Fees will be pro-rata applied from the date that you exceed these User volumes and for the remainder of the current Term, and You shall immediately make payment to Us for any such further Fees in accordance with the Payment Terms.

2.3 Your General Responsibilities. Customer is solely responsible for the accuracy, quality and legality of any Customer Content that the Customer or its Users input or direct to be inputted into Our Software, along with the use the Customer makes of it. The Customer must ensure that it and its Users comply with this Agreement and relevant Policies. The Customer is responsible for the acts and omissions of any of its Users relating to this Agreement as though they were the Customer’s own acts and omissions. The Customer must not use the Services in any way which breaches this Agreement, any applicable laws or for any other unlawful purposes. The Customer may only use the Software for its intended internal business purpose and not for any other purposes.

2.4 Technology Improvement.Trumpet may modify Software and Services to improve it or to reflect changes to its Software, technology, information security practices and to comply with any legal requirements. Trumpet will notify You in advance of any material changes which may materially and adversely affect our Service except (i) in cases of an emergency, (such as critical vulnerability remediation, (ii) to implement any applicable law, (iii) to comply with third-party certification standards (such as ISO 27001), or (iv) address security vulnerability or similar updates.

3. Intellectual Property Rights

3.1 Our Software Licence to You. Subject to the payment of all applicable Fees during the Term, (i) Trumpet grants the Customer a limited, non-exclusive, non-transferable, fully paid-up licence, revocable license, without right to sub-license, to access and use the Software and Services for internal business purposes strictly in accordance with this Agreement.

3.2 Your License to Us.From the start of this Agreement until its termination, the Customer grants Trumpet, a limited, non-exclusive, non-transferable, sub-licensable, royalty-free, license to use Customer Content (a) solely as necessary for us to perform the Agreement, and (b) for the purposes of reporting on the performance, developing and providing new, improved and different products and Services to You and our other customers, provided that for (b) such use is aggregated and anonymised and does not identify the Customer or its Users.

3.3 Ownership of Intellectual Property Rights.

3.3 (a) Ownership and Use of Customer Content. The Customer retains all its Intellectual Property Rights in and to Customer Content and its Confidential Information. No ownership interest in Customer Content or the Customer Confidential Information is transferred to Us by virtue of this Agreement.

3.3 (b) Trumpet Intellectual Property and Ownership Rights.Other than the license to the Customer in clause 3.1 and 3.2, nothing in this Agreement gives the Customer any Intellectual Property Rights in the Trumpet Software, Services, and the Trumpet Confidential Information, and all enhancements or improvements to, or derivative works with respect to any of it, which is Trumpet or its licensors intellectual property and is protected by copyright and other laws.

3.4 Restrictions. Customer will not: (i) reverse engineer, disassemble, decompile or otherwise attempt to derive source code, algorithms, non-public APIs, models, parameters or weights or user interface techniques from the Trumpet Software, Services, or any part of them; (ii) modify, translate, adapt, alter or create derivative works based upon Our Software, Services, or any part of them; (iii) remove any proprietary notices, labels, trademarks or service marks on Our Software, Services, or any part of them; (iv) access any part of the Software or Services to build a product of service which competes with it, or (v) use Our Software or Services for any purposes other than the purposes stated in this Agreement; or (vi) reproduce, publish, display, distribute, sell, share, sublicense, transfer, rent, lease, publish, broadcast, timeshare, loan, disclose or otherwise make available Our Software, Services or any part of them to any third party or (vii) attempt to circumvent any user limits or use restrictions that are built into the Software or Services.

4. Third Party Software

4.1 Third Party Software Applications: The Services may integrate or interoperate with Third Party Software applications or software provided by third parties. Third‐Party Software is provided by third parties under their own terms and conditions, and Trumpet makes no representations or warranties concerning, and has no liability for, any Third‐Party Software. If the Customer chooses to use or enable a Third‐Party Software application with the Services, the Customer consents to Trumpet exchanging relevant Customer Content with such Third‐Party Applications as necessary for the integration.

4.2 Third Party Software Disclaimers: Customer acknowledges that Third-Party Software is provided by independent third parties and Trumpet has no control over their functionality, availability, or security. Trumpet disclaims all liability for any damages, losses or issues arising from Customer’s use of Third-Party Software Applications, including but not limited to data breaches, services interruptions or integration failures unless caused by the acts and omissions of Trumpet in breach of this Agreement and subject to the limitations of liability set out in it.

5. Our Fees & Your Payment Obligations

5.1 Fees. The Customer’s Fees for the Services are set out in each Order Form. Trumpet will issue you with invoices for the Fees for each Billing Period stated in the Order Form. Trumpet may increase the Fees each year by up to 10% per annum, effective at the start of each Renewal Term. This reflects, among other things, Trumpet’s continued technical investment in the Software from product upgrades, integrations, new solutions, new SDKs, new packages and ongoing customer support. If the Customer upgrades any Services during the Term, the Customer Fees will be pro-rata applied from the date that the Customer upgrades and for the remainder of the current subscription period. Trumpet will issue an invoice for such further Fees applicable to the then current Term which will be payable by the Customer in accordance with the Payment Terms.

5.2 Payment of Services Fees. Customer agrees to pay Trumpet the Fees for the Services as set out in each Order Form in accordance with the Payment Terms set out in the Order Form and without any set-off or deductions. Unless stated otherwise in the applicable Order Form, the Customer will make all payments within 30 days of the date of the Trumpet invoice in the billing currency stated on the Order Form.

5.3 Sales Tax, Value Added Taxes, etc. Fees stated in the Order Form are exclusive of all taxes and duties, including Sales and Use Tax, withholding tax, VAT, GST, HST or other governmental charges which are applicable now or in the future. The Customer is responsible for all such taxes, except for taxes on Trumpet’s income. If the Customer is claiming exempt status for any portion of the fees due, the Customer must provide Trumpet with any valid tax-exempt certificates or such similar documents prior to executing the Order Form.

5.4 Overdue Payments. If the Customer fails to make any payment due to Trumpet under the Agreement by the due date for payment, Trumpet may (i) suspend delivery of the Services until such time as the outstanding Fees are paid;(ii) seek reimbursement from the Customer of its reasonable costs in its enforcement of this clause (which may include legal costs); and charge interest on the overdue amount at a rate of 4% per annum above the Bank of England base rate from time to time, accruing on a daily basis from the due date until payment.

6. Other ways this Agreement comes to an end

6.1 Termination for Cause. Either party may terminate this Agreement (or any Order Form if the context requires) immediately by written notice if: (a) the other party commits material breach of the Agreement which is not capable of being remedied; (b) the other party fails to cure any remediable material breach within 30 days of being notified in writing of the breach; (c) the other party persistently breaches this agreement, (d) the other party is unable to pay its debts as and when they fall due. In addition to any other rights and remedies available under this Agreement, We may, upon written notice, immediately suspend Your access to the Services if we reasonably suspect you to be in breach of this Agreement. We will promptly lift any such suspension once You have remedied the breach.

6.2 Post Termination Obligations. Following termination of this Agreement: (a) the Customer will immediately pay to Trumpet all outstanding Fees, (b) except where stated otherwise in this Agreement, all rights and licenses granted under the Agreement, shall cease; (c) the parties shall return or destroy (and certify destruction of) all copies of any Intellectual Property of the other party disclosed to it. With respect to this clause 6.2(c), please note that unless advised in writing by the Customer within 30 days of the date of termination (for whatever reason) Trumpet will destroy any Customer Content we hold on the Customer’s behalf without further notice.

6.3 Survival. Any rights and obligations under the Agreement which by their nature should survive, will remain in effect after performance, termination, or expiration of the Agreement

7. Our Promises – and Yours

7.1 Our Promises. Trumpet warrants to the Customer that:

7.1 (a) Performance Warranty. During the Initial Term and any Subsequent Renewal Term the Trumpet Software will conform in all material respects with the Agreement.

7.1 (b) Viruses. Trumpet will use commercially reasonable efforts, using applicable current industry practices, to ensure that its Software contains no material computer virus, Trojan horse, worm or other similar malicious code.

7.1 (c) Support Services.Trumpet will provide the Support Services with reasonable skill and care, in accordance with the relevant service levels and consistent with applicable good industry standards.

7.1 (d) Infringement. Trumpet’s warrants that its provision to the Customer of the Software and Services and the Customer’s use of them in accordance with this Agreement does not infringe any third-party Intellectual Property Rights.

7.1 (e) Compliance with Law. The Services will comply with all laws applicable to Trumpet in Our provision of Services.

7.2 Performance Remedy. If Trumpet fails to comply with the warranties set out in clause 7.1 (a) or 7.1(c) above, and the Customer provides Trumpet with written notice of Our non-compliance, then Customer’s sole and exclusive remedy is for Trumpet to (at Our option) either repair, redo or replace the non-conforming elements of our Services. If Trumpet is unable to correct the non-compliance within 30 days of getting such written notice from the Customer, You may terminate the affected Services, and Trumpet will refund to the Customer a pro-rata amount of any Fees prepaid to Trumpet and applicable to the unutilised portion of the terminated Services. This section does not operate to exclude any remedies that may be available to the Customer as stated in the SLA.

7.3 Infringement Remedy. The Customer’s sole remedy for any failure by Trumpet to comply with the warranty in clause 7.1(d) is to at Trumpet’s expense, either: (i) secure the Customer’s right to continue using the relevant Services; (ii) modify the infringing Service elements in a functionally equivalent manner; or (iii) terminate the Order Form and provide a pro-rata refund of any prepaid Fees for the unused portion.

7.4 Bugs. While Trumpet makes reasonable efforts to ensure its Software is free from bugs, errors or omissions, it does not make any warranty to the Customer that its Software is free from all minor bugs, errors, or omissions.

7.5 Disclaimer. Except where stated otherwise in this agreement:

7.5 (a) Neither party makes any representations or warranties of any kind, whether express or implied, including any warranties of merchantability, fitness for a particular purpose or non-infringement.

7.5 (b) All warranties, conditions and other terms implied by statute or common law are, to the fullest extent permitted by law, excluded from this agreement.

7.5 (c) If the customer uses any pre-release, trial, or beta feature of the software (“beta service”), such beta service is provided ‘as is’ and without warranty of any kind. It may also be changed or discontinued at any time, and trumpet will have no liability arising out of or in connection with the beta service. The parties acknowledge that participation in any beta service is entirely voluntary and the customer has been given the opportunity to decline participation. The customer further acknowledges that beta services may contain defects or errors and by choosing to use them, they accept any associated risks.

7.6 Your promises. The Customer warrants and represents that (i) it has the power and authority necessary to enter into this Agreement and perform the obligations within it, (ii) that the Customer’s use of the Software and Service does not infringe any third party Intellectual Property Rights, will not contain any malicious code, viruses or harmful code and will comply with the terms of this Agreement and all applicable law.

8. Confidential Information & Publicity

8.1 Usage Limitations. When one party receives Confidential Information (called the “Recipient"), they may use it only for the purposes for which it was provided. The Recipient can only share Confidential Information with their employees or contractors who are also bound by similar confidentiality restrictions, and only for the purposes for which it was provided under the Agreement.

8.2 Exceptions. The obligations mentioned in clause 8.1 do not apply to information that (a) the Recipient obtained without breaching any confidentiality obligations; (b) becomes known to the public without the Recipient’s involvement; (c) the Recipient independently develops without using Confidential Information of the other party and can evidence such development; or (d) the Recipient is legally required to disclose due to a court or governmental order, subject to clause 8.3 below.

8.3 Notification. If either party receives any request or intends to disclose all or any Confidential Information pursuant to clause 8.2(d) above, that party agrees to consult the other before making such disclosures (unless prohibited by law). During this consultation, the disclosing party agrees to act reasonably and in good faith, considering any input or concerns raised by the other party regarding the proposed disclosure.

8.4 Publicity.Trumpet may mention Customer as a client of Trumpet in its website and in marketing collateral, and in that respect may use Customer’s name, logo and trademark solely for that limited purpose. Only upon the Customer’s prior written consent (not to be unreasonably withheld, conditioned or delayed), Trumpet may issue a press release or case study, concerning its engagement with the Customer. Trumpet welcomes any PR or marketing activities by the Customer and consent to the use by the Customer of Trumpet’s name, logos and trademarks by You for such purposes. Furthermore, Trumpet encourages the Customer to reach out to us for any collaborations in this regard.

9. Data Protection

9.1 Legal Compliance. We both confirm that we will comply with our respective obligations under the Data Protection Legislation, and this section, along with our Data Processing Addendum is in addition to, and does not relieve, remove or replace any of those obligations.

9.2 Lawful Basis. By entering into this Agreement, and whenever the Customer provides or causes personal data to be shared with Trumpet, the Customer confirms that it has obtained all required consents from the data subjects in order for Trumpet to process the personal data in accordance with this Agreement. The Customer acknowledges that Trumpet relies on the Customer’s instructions with respect to the direction and extent to which Trumpet is entitled to use and process the personal data the Customer provides Trumpet pursuant to this Agreement. The Customer also acknowledges that it controls what data is uploaded onto the Services, who is given access to it and therefore what personal data is processed by Trumpet. Consequently, Trumpet will not be liable for any claim brought by a data subject arising from any act or omission by the Customer in this regard.

9.3 Our Obligations. This Agreement includes the Data Processing Addendum which sets out the scope, nature and purpose of processing by Us of any personal data Trumpet will process on the Customer’s behalf, the duration of the processing and the types of personal data. Trumpet will only process the personal data in accordance with this Data Processing Addendum

10. Limitation of liability

10.1 Limitations.

10.1 (a) The Customer is solely responsible for any use it makes of the Trumpet Software and Services. The Customer assumes sole responsibility for the outputs obtained from its use of the Software and Services, including any conclusions drawn from such use or whether to deploy (or not deploy) any adjustments to the Software or other elements of the Services that Trumpet may recommend to the Customer from time to time.

10.1 (b) Trumpet shall have no liability for any damage caused by Third Party Software integrations, errors, or omissions in any information or instructions provided to Trumpet by the Customer or its third-party vendors in connection with the Software or Services.

10.1 (c) Trumpet shall have no liability for the Customer Content. The Customer accepts that the results and its use of the Software and Services depend on the truthfulness, accuracy, completeness, reliability, integrity, or quality of the Customer Content.

10.1 (d) The warranties in clause 7.1 shall not apply if the failure of the Software or Services, or any part of them, is caused by: (i) the use or operation of the Software or Services in an application or environment other than as set out in this Agreement; (ii) modifications to the Software or Services not made by Trumpet or its authorised representatives; (iii) accident, disaster, or event of force majeure; (iv) the Customer’s misuse, fault, or negligence; (v) use of the Software or Services in a manner for which it is not designed or intended; or (vi) Customer Content.

10.2 Exceptions. Nothing in this agreement excludes or limits the liability of either party for:

10.2 (a) death or personal injury caused by that party’s negligence;

10.2 (b) fraud or fraudulent misrepresentation;

10.2 (c) Customer’s breach of the license restrictions or misuse of Trumpet’s Intellectual Property Rights;

10.2 (d) payment of any Fees properly due; or

10.2 (e) any other matter which cannot be excluded or limited by law.

10.3 Exclusion of certain claims. Subject to clause 10.2, neither party will be liable to the other whether in tort (including for negligence or breach of statutory duty), contract, misrepresentation or otherwise for any (i) loss of profits; or (ii) loss of business; or (iii) depletion of goodwill and similar losses; or (iv) loss or corruption of any data or information (except where a court of competent jurisdiction determines it to be a direct loss caused by the other party); or (v) pure economic loss; or (vi) loss of use; (vii) any special, indirect or consequential loss, costs, damages or expenses.

10.4 Cap.Both parties’ total aggregate liability to the other in contract, tort (including negligence or breach of statutory duty), misrepresentation, restitution or otherwise, arising in connection with the performance of this agreement shall not exceed the greater of the total amount of fees paid or payable by You (i) in the 12 months immediately preceding the event giving rise to the liability; or (ii) if the services have not been performed for a full 12 month period, then the total fees payable for the first 12 months of the agreement.

11. General

11.1 Interpretation. When this Agreement says ‘including’, ‘for example’ or anything similar, we mean including without limitation. Headings shall be ignored in interpreting this Agreement. Singular words also include the plural and vice versa. Any reference to a statute or statutory provision refers to the version in force at the time of this Agreement. References to a person include individuals and corporate bodies. “Writing” or “written” includes faxes and e-signature software (like DocuSign) and email.

11.2 Construction. The parties agree that any term or condition stated in a Customer purchase order or in any other Customer order documentation (excluding Order Forms) is void. In the event of any conflict or inconsistency among the following documents, the order of precedence shall be: (1) the Order Form, (2) these Terms and Conditions, (3) the Data Processing Addendum and (4) applicable Policies. Titles and headings of sections of this Agreement are for convenience only and shall not affect the construction of any provision of this Agreement.

11.3 Entire Agreement. Subject to clause 10.2, this Agreement contains all the terms agreed between the parties and supersedes all previous oral and written Agreements between the parties relating to its subject matter. Neither party has relied on any statement, representation or warranty (whether made negligently or innocently), except those set out in this Agreement.

11.4 Amendments. Except where stated otherwise in this Agreement, any amendment must be (i) in writing (excluding email), (ii) expressly state that it is amending this Agreement and (iii) be signed by the parties.

11.5 Assignment. A party may not assign, transfer, or novate its rights or obligations under this Agreement without the prior written consent of the other party, which cannot be unreasonably withheld, conditioned or delayed. However, Trumpet can transfer its rights and obligations to a successor following a change of control. A "change of control" occurs when a party undergoes a transaction resulting in (a) a transfer of more than 50% of its voting shares or equity to a third party, (b) a merger, consolidation, or reorganization where it is not the surviving entity, or (c) a sale of all or substantially all of its assets.

11.6 Subcontracting. Trumpet may subcontract its obligations under this Agreement, in whole or in part, without the prior written consent of the Customer, provided that Trumpet remains liable for the subcontracted obligations and accepts full responsibility for its subcontractors’ actions or inactions.

11.7 Severability. If any part of this Agreement is invalid, illegal, or unenforceable, the rest of the Agreement remains unaffected. The affected provision will be changed to achieve the original objectives of it within the limits of the applicable law or court decision.

11.8 No Waiver. Neither party will be considered as having waived any rights by not exercising (them immediately or delaying their exercise under this Agreement. Any waiver of any right or remedies must be given in writing to be effective.

11.9 No Agency. This Agreement does not create any agency, partnership, or joint venture between the parties.

11.10 No Third-Party Beneficiaries. This Agreement does not confer any benefits on any third party unless it expressly states that it does.

11.11 Anti-Bribery. Each of us will comply with all applicable laws regarding anti-bribery and anti-corruption.

11.12 Export Control. The Services are subject to the export control laws of various countries such as the U.S., U.K, and E.U. and the parties agree to comply with all laws in this regard. In particular, with respect to the use the Customer makes of Our Services, it will not cause Trumpet to be in violation of such export control laws.

11.13 Force Majeure. A party is not liable under the Agreement for non-performance caused by events or conditions beyond its reasonable control including, natural disasters, terrorist attacks, wars, riots and armed conflicts, collapse of buildings, fires, floods explosions storms or significant accidents, failure of a utility service, transport or telecommunications network (including internet), pandemics, malicious damage, compliance with any law or governmental order, breakdown of plant or machinery, cyber-attacks, changes in applicable law, failure of critical third party service providers. The affected party must notify the other party of the date on which it started, its likely duration, and the effect of the force majeure event on its ability to perform any of its obligations under the Agreement and use all reasonable endeavours to mitigate the impact on the other party. If the event continues beyond 90 days, the non-affected party may terminate the Agreement.

11.14 Notices. All notices must be in English, sent to Trumpet’s email address at legal@sendtrumpet.com Notices to the Customer will be sent to the email or postal address in the Order Form. Any notice provided under this clause shall be effective upon (a) personal delivery, (b) the second business day after mailing (excluding weekends and public holidays of the domicile of the Trumpet contracting entity) and (c) if by email, the day after sending (excluding weekends and public holidays of the domicile of the Trumpet contracting entity).

11.15 Disputes. If a dispute arises in connection with this Agreement, then a director of each of the parties will attempt in good faith to resolve the dispute. If the parties are unable to resolve the dispute within 30 days of it being escalated to them, the parties agree to enter into mediation in good faith to settle such a dispute in accordance with the Centre for Effective Dispute Resolution Model Mediation Procedure. Unless otherwise agreed between the parties, the mediator shall be nominated by the Centre for Effective Dispute Resolution. Neither party may commence any court proceedings in relation to any dispute arising out of this Agreement until it has attempted to settle the dispute in accordance with the provisions of this clause, provided that the right to issue proceedings is not prejudiced by a delay.

11.16 Governing Law.This Agreement is governed by the law, and the parties submit to the exclusive jurisdiction of the courts, specified in the Order Form. If no law or jurisdiction is specified in the Order Form, this Agreement is governed by English law, and the parties submit to the exclusive jurisdiction of the English courts in relation to any dispute (contractual or non-contractual) concerning this Agreement. The exception to this is that either party may apply to any court for an injunction or other relief to protect its Intellectual Property Rights.

12. Definitions

Acceptable Use Policy means the guidelines of the same name governing the Customer’s use of the Trumpet Software and Services available online at https://trust.sendtrumpet.com/resources as updated periodically.

Administrative User means any person who You authorise to use the administrative features and functions of Our Platform to provide access to Users.

Agreement means this Master Services Agreement, any Order Form, Policies,and the Data Processing Addendum.

Billing Frequency is the time period stated as the ‘Billing Frequency’ in the relevant Order Form.

Confidential Information means the terms of this Agreement and any information disclosed by (or on behalf of) one party (or a Group Company) to the other party in connection with this Agreement that is (a) marked as confidential or, (2) from its nature, content, or the circumstances in which it is disclosed, might reasonably be considered to be confidential.

Customer Content means any raw data that the Customer or its Users input into the Software in order for Trumpet to provide the Services, including any personal data.

Data Processing Addendum or DPA means the Data Processing Addendum at https://trust.sendtrumpet.com/resources.

End User means any individual who has been authorised by the Customer to use any features and functionality of the Trumpet Software or Services.

Fee means the fees for the Services which are payable by the Customer to Trumpet at the applicable rates set out on the Order Form.

Group Company an entity that directly controls, is controlled by, or is under common control with, a party to the Agreement.

Initial Term is the time period stated as the ‘Initial Term’ in the relevant Order Form.

Intellectual Property Rights means all trade secrets, patents and patent applications, trademarks (whether registered or unregistered and including any goodwill acquired in such trademarks), service marks, trade names, copyrights, moral rights, database rights, design rights, rights in know-how, rights in Confidential Information, rights in inventions (whether patentable or not) AI- generated works, machine learning models, training datasets, algorithmic processes, neural network architectures, proprietary data compilations, synthetic data, data processing methodologies and all other intellectual property and proprietary rights (whether registered or unregistered) including but not limited to rights in derivative works, transformative works and works created though computational processes, and all other equivalent or similar rights which may subsist anywhere in the world together with all enhancements, improvements, modifications, and derivative works thereof, regardless of the method of creation or generation.

Order Form means any Order Form signed by the parties describing the Services, Fees, duration and other matters agreed by the parties pursuant to these Terms and Conditions.

Payment Termsmeans the terms stated as the ‘Payment Terms’ in the relevant Order Form.

Policies are Trumpet’s Data Security Policy; Acceptable Use Policy and any other policies Trumpet may provide you from time to time.

Recipient has the meaning given to it in clause 8.1.

Renewal Term means the time period stated as the ‘Renewal Term’ in the relevant Order Form.

Servicesmeans the applicable Subscription Services and Support Services.

Software means Trumpet’s proprietary online, auto-personalised and interactive microsite software and tools to help You communicate with Your customers.

Start Date is the date stated in the relevant Order Form in which Trumpet will make the Software and Services available to You.

Subscription Feeis the Fee payable by the Customer to Trumpet in consideration for the Customer’s use of the Services as may be specified on an Order Form.

Subscription Services mean the subscription services for the Software as stated on the Order Form and as may be further described at https://www.sendtrumpet.com/pricing (excluding any fee information) as updated from time to time.

Support Services or SLAsmeans the Trumpet service levels described in Trumpet’s then-current support policy available at https://trust.sendtrumpet.com/resources which may be updated from time to time.

Term is either an Initial Term or Renewal Term (as the case may be).

Terms and Conditions are these master Terms and Conditions.

Third Party Software means any third-party software that the Customer may integrate with the Software or Services.

Usage Data means data performance, usage and diagnostic data collected by or feedback provided to Trumpet relating to Customer's use of the Software and Services. It may contain User queries, but not the results of those queries.

Usermeans any Administrative User and/or End User.

Yearmeans a year commencing on the Start date and each year commencing on the anniversary of the Start Date.

You, Your, Customer means the entity identified in the Order Form in the “About You” section.

Privacy Policy

Last updated: August 19th, 2026

Company: Trumpet Software Limited‍

Registered Address: Floor 3, 1–2 Silex Street, London, SE1 0DW, United Kingdom‍

Effective Date: 1 April 2026

YOUR PRIVACY IS RESPECTED HERE

We aim to be transparent. We care so much about our business, and you are key to it. That is why we do not hide behind complex wording and fine print.

Read our Privacy Notice below to understand what we use your data for.

1. Who we are

Company Information

Company legal name: Trumpet Software Limited

Company address: 1-2 Silex Street, London, SE1 0DW, United Kingdom

Data protection contact: Jiri Svorc

Privacy queries email: privacy@sendtrumpet.com.

United Kingdom Information (UK)

ICO Registration Number: ZB346430

‍European Economic Area (EEA) Representative Information

Name: JS Advisory & Procurement s.r.o

Address: Vrchlabská 1131/22, 197 00, Praha, 9, Czech Republic

Contact: Jiri Svorc (jiri@jiri.legal)

2. Our Role

Trumpet Software Limited acts as a data controller in respect of personal data it processes for its own purposes (including operating its platform, marketing and analytics). Where we provide our services to our Customers, we are also acting as a data processor on their behalf. The following sections of this notice explain both roles. Where we act as a processor, the relevant Customer is the data controller and you should refer to that Customer’s privacy notice for information about how your data is used. 

3. Information we collect about you

These are the categories of data we may process:

• Contact Details: examples include real name, email address, address, telephone number, LinkedIn username, title.
• Financial Data: examples include billing name, billing address, VAT number, masked payment card details (e.g. last four digits and card expiry), and transaction metadata. Full payment card numbers and security codes are collected directly by our payment processor Stripe, and are not stored or transmitted through our systems.
• Communications Data: examples include instant messaging data, comments and responses.
• Images and Recordings: examples include user-generated media (videos, voice notes), user-uploaded media (videos, images).
• Views and Opinions: examples include product surveys and gathering insights, testimonials/references.
• Work-related Data: examples include workspace or team association.
• Technical Identifiers: examples include IP address, usernames, passwords, browser data, unique identifier.
• Activity and Behavioural: examples include pod interactions (interactions with our sites), interactions with our website, or webapp and interactions with our MCP server (including where accessed via third-party AI assistants such as ChatGPT or Anthropic).
• Aggregated Data: examples include statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but we do not consider it to be personal data in law as this data has been de-identified and anonymised such that it is no longer capable of identifying a data subject.For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature.

If we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we continue to treat the combined data as personal data which will be used in accordance with this Privacy Policy.

Sensitive data: The services provided by Trumpet are not intended for the processing of sensitive personal data (known under UK GDPR as special category data), including health data, genetic data, biometric data, data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, financial account details, or data relating to children. Customers must not upload or provide sensitive data to the services without Trumpet's prior written consent. If you believe your sensitive data has been processed through the services, please contact us at privacy@sendtrumpet.com.

This is just an overview, please see the following sections for more detail.

4. Legal justifications we rely on to process personal data

We process personal data for the purposes described in this policy, based on the following legal bases:

• Consent: the individual has given clear consent for us to process their personal data for a specific purpose.
• Legitimate interests: we have a business or commercial reason to use process your personal data, so long as this is not overridden by the individuals' own rights and interests. Where we rely on legitimate interests, we  carry out a balancing assessment to weigh our interests against yours. You have the right to object to processing based on legitimate interests at any time - see the Your Legal Rights section for details.
• Contractual Obligations: the processing is necessary for a contract we have with the individual, or because they have asked us to take specific steps before entering into a contract.
• Legal Obligations: the processing is necessary for us to comply with the law.

5. How we process personal data of our Customers and their Users

WHEN ACTING AS CONTROLLER

WHEN ACTING AS A PROCESSOR

Where we act as a data processor on behalf of our Customers, we process personal data only on the Customer’s documented instructions. In this context, the relevant Customer is the data controller and is responsible for providing you with information about how your personal data is used. Please refer to that Customer’s own privacy notice for details of their data protection obligations and your rights in relation to their processing of your personal data. 

The main activities we carry out as a processor on behalf of our Customers include:

• Platform service delivery: processing personal data contained within our Customers’ Digital Sales Rooms and related platform features solely to provide the contracted services.
• Customer Support: processing communications data, contact details, and related information solely to resolve support queries raised by or on behalf of customers.
• Integrations - sharing contact details with third-party platforms connected by our Customers (such as CRM and communication tools) solely on Customer instructions and for the purpose of enabling those integrations.

6. How we process personal data of our Customers' End-users

WHEN ACTING AS A CONTROLLER

In limited circumstances, Trumpet processes personal data relating to Customer End-Users for its own purposes as a data controller. This arises where processing is necessary for Trumpet's own legitimate interests in maintaining the security, stability, and integrity of its platform, independently of any Customer instruction. The processing we carry out on this basis is set out below:

WHEN ACTING AS A PROCESSOR

Where a Customer uses our platform to share content with or engage their own prospects, clients, or end-users, Trumpet acts as a data processor on that Customer's behalf. The Customer is the data controller and determines the purposes and means of processing your personal data. We process your personal data only on that Customer's documented instructions in order to provide the contracted platform services.

For information about how your personal data is used in this context, please refer to the privacy notice of the Customer whose Digital Sales Room or content you have accessed.

7. How we process personal data of our leads and prospective customers

WHEN ACTING AS A CONTROLLER

8. How we process personal data of our Website Visitors‍

WHEN ACTING AS A CONTROLLER

9. Use of AI and automated processing

Trumpet offers generative AI features which Customers may choose to activate. When a Customer activates these features, personal data entered into or processed through those features is transmitted via Vercel's AI Gateway to third-party AI model providers (which may include OpenAI, Anthropic, Google and others as set out in the Acceptable Use Policy).

In this context, Trumpet acts as a data processor on the Customer’s behalf. The third-party AI model providers process that data under their own terms and conditions (not under Trumpet’s DPA). Customers should review the Acceptable Use Policy and the relevant model provider’s privacy notice for details of how that processing is carried out before it activates any AI features.

9A. Google Drive API Integration

Where a Customer connects their Google Drive account to Trumpet, we access their Google Drive data via the Google Drive API using read-only access (drive.readonly). The data accessed via this integration includes file content and file metadata (such as file names, types, and modification dates).

We use Google Drive data for the following purposes only: to enable semantic search and AI Copilot features within our platform; to synchronise and render Customer content within Trumpet’s Digital Sales Rooms; and to provide platform analytics to Customers in relation to their own content.

We do not share Google Drive data with third parties, and we do not use it to train AI or machine learning models. Google Drive data accessed via this integration is retained only for as long as is necessary to deliver the features described above, and is deleted promptly following disconnection of the integration or termination of the Customer’s contract.

Trumpet’s use and transfer of information received from Google APIs complies with the Google API Services User Data Policy, including the Limited Use requirements.

10. How your personal data is collected

We use different methods to collect personal data from and about you including through:

Direct interactions - you may give us information on your Contact Details, Identifiers, Financial Data (all the categories that come through direct interactions) by filling in forms or by corresponding with us by post, phone, email, via our website or otherwise. This includes personal data you provide when you:

• apply for our products or services;
• create an account with us;
• subscribe to publications;
• request marketing to be sent to you; or
• give us feedback or contact us.

Automated technologies or interactions. As you interact with our website and services, we will automatically collect Technical, Profile and Usage Data about your equipment, browsing actions, and patterns.

Third parties or publicly available sources. We might receive personal data about you from various third parties or publicly available sources like the ones set below.

• Work-related data from professional networks such as LinkedIn.
• Identity and Contact Data from publicly available sources.
• Contact Details from B2B data providers (including Apollo.io).

Software integrations you use. We also might receive personal data via any software applications that you integrate directly or via an MCP into our Platform such as Claude and Slack.

11. Third Parties & Sub-Processors

We might store or send personal data about you to various third parties set out below.

In addition to the sub-processors listed in the table above, we may share your personal data with the following categories of recipients where necessary:

• Professional advisers including lawyers, accountants, and auditors, where necessary in the course of the professional services they provide to us.
• Insurers, where necessary for the purposes of obtaining or maintaining insurance cover.
• Potential buyers or investors in the event of a merger, acquisition, or sale of all or part of our business, subject to appropriate confidentiality obligations.
• Regulatory authorities and law enforcement agencies, where we are required to do so by law.

12. International Transfers

Some of our external third parties are based outside the UK and EEA so their processing of your personal data will involve a transfer of data outside the UK or EEA. Whenever we transfer your personal data out of the UK or EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

• the country to which personal data is being transferred has been deemed to provide an adequate level of protection for personal data; or
• we use appropriate transfer mechanisms such as Standard Contractual Clauses or the UK International Data Transfer Agreement.

13. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

Where you have chosen a password that enables you to access certain parts of our applications, you are responsible for keeping this password confidential. We ask you not to share the password with anyone.

You can find more information on our data security practices here: 

14. Data Retention

We retain personal data only for as long as is necessary for the purposes for which it was collected, including to satisfy any legal, regulatory, tax, accounting, or reporting requirements. They key retention periods we apply are as follows:

Where we act as a data processor on behalf of our Customers, retention periods are determined by the Customer as data controller, in accordance with the terms of our Data Processing Agreement with that Customer.

We may retain personal data for longer where there is a genuine prospect of litigation or where we are required to do so by applicable law or regulation. In such cases, data will be held securely and access restricted to those who need it.

15. Automated decision-making and profiling

As set out above, where Customers activate generative AI features, personal data entered into or processed through those features is transmitted via Vercel’s AI Gateway to third-party AI model providers (which may include OpenAI, Anthropic, Google and others as set out in the Acceptable Use Policy). In this context, Trumpet acts as a data processor on the Customer’s behalf. For information about automated processing carried out by those providers, please refer to the relevant provider’s privacy policy.

We do not make solely automated decisions (without any human involvement) that produce legal or similarly significant effects on individuals, either as controller or processor.

16. Your Legal Rights

You have the right to:

Request access to your personal data (commonly known as a "data subject access request"). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.

Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.

Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us to continue to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your personal data unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.

Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your personal data which override your rights and freedoms.

Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios:

• If you want us to establish the data's accuracy.
• Where our use of the data is unlawful, but you do not want us to erase it.
• Where you need us to hold the data even if we no longer require it as you need it to establish, exercise, or defend legal claims.
• You have objected to our use of your data, but we need to verify whether we have overriding legitimate grounds to use it.

Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.

Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

Make a complaint

If you have a concern about how we handle your personal data, please write to us at privacy@sendtrumpet.com or by post to: Data Protection, Trumpet Software Limited, 1-2 Silex Street, London, SE1 0DW. We will acknowledge your complaint within 30 days and respond to it without undue delay. 

You also have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk | 0303 123 1113 | Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance at privacy@sendtrumpet.com.

Where Trumpet acts as a data processor on behalf of a Customer, your personal data is processed under the Customer’s instructions and the Customer is the data controller responsible for your rights. In that case, please direct your rights request to the relevant Customer in the first instance and refer to their privacy notice for details of how to do so.

Personal data access requests (also called Data Subject Access Requests)

You can submit a data subject access request (DSAR) by contacting us at privacy@sendtrumpet.com. Please include your full name, contact details and sufficient information to identify the personal data you are requesting. We will respond within one month of receiving a valid request.

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information concerning your request to speed up our response.

We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made several requests. In this case, we will notify you and keep you updated.

17. Third-Party Links

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the Privacy Policy of every website you visit.

Changes to this Privacy Notice

We keep this privacy notice under regular review. We will notify you of any significant changes by email or by posting a prominent notice on our website. This notice was last reviewed in April 2026.

trumpet — Content Anywhere browser extension.‍

The extension accesses your trumpet account through a read-only, revocable OAuth connection; it never sees or stores your password. When you click "Find related content", the extension reads the visible text of the current page (only on websites you have individually approved via Chrome's permission prompt) or, on Gong call pages, asks trumpet's servers to retrieve the call transcript through your company's existing Gong integration. This text is sent to trumpet's servers, used solely to generate content recommendations, and is not sold, shared with third parties, or used for advertising. The extension does not track your browsing history and collects nothing in the background.

Cookie Notice

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.

Our use of cookies differs depending on whether you are visiting our marketing website (sendtrumpet.com) or using our platform (trumpet.app).

On sendtrumpet.com, we use strictly necessary, functionality, analytical and marketing/targeting cookies as described below. Non-essential cookies are only set once you have given your consent via our cookie preference centre.

On trumpet.app, we use strictly necessary cookies only. These are essential to provide the platform services you have requested, including maintaining your logged-in session. No analytical, functionality or marketing/targeting cookies are used within the platform.

Table of contents

1. Type of cookies we use

2. Third Party Cookies

3. Managing Your Preferences

1. Type of cookies we use

We use the following cookies:

• Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
• Functionality cookies. These are used to recognize you when you return to our website. This enables us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
• Analytical or performance cookies. These allow us to recognize and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
• Marketing or Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.

2. Third Party Cookies

Trumpet uses the following third-party cookies on its website and/or platform:

3. Managing Your Preferences

You can manage your cookie preferences at any time using our cookie preference centre [LINK]. You can withdraw your consent at any time, and this will not affect the lawfulness of processing based on consent before its withdrawal. You can also manage cookies through your browser settings; visit www.allaboutcookies.org for guidance. Please note that if you disable or delete certain cookies, some parts of our website may not function correctly. Strictly necessary cookies cannot be disabled as they are essential for the website to operate.

Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all of the features that we offer or store your preferences and some of our pages might not display properly.

Update your cookies preferences

Acceptable Use Policy

Introduction

Last updated: April 28th, 2026

We developed trumpet to make it easy to collaborate with customers and understand how your customers are engaging with your content.

Our belief has always been that if we can do this at scale, we can play an influential part in improving the experience for millions of people online. This belief has driven us to reduce the friction of signing up for our service and also fuels our desire to make it easy to get value from our product.

So far our approach has worked however, not everything is perfect. Given the rate of change online, its tremendous growth, and the ease of publishing, it’s not practical for trumpet to know all of its users nor the exact nature of their business. While we believe the majority of people on this planet are good-natured, our product might be used in ways we never intended. It’s also conceivable that some accounts will not be using trumpet as we had intended or in line with our Terms of Service.

The intent of this Policy is to make it clear to anyone who uses trumpet (free or paid) what behavior or content is not acceptable for sites using our service. We will take action against sites that are discovered to be in violation of this Policy.

This Policy is a living document and will be updated as necessary. Continued use of trumpet requires compliance with this Acceptable Use Policy as well as our Terms of Service and Privacy Policy.

NON-acceptable uses of trumpet

If the content on your website contains information that is conducting or promoting any of the below, or if you intend to leverage trumpet to do any of the below, please don’t sign up for trumpet. If you already have an account—whether free or paid—you must stop using trumpet on the offending site or cancel your account.

The following constitutes behavior and content that are NOT acceptable uses of trumpet:

Sites performing, promoting, suggesting, or soliciting illegal activities.

Harassment, bullying, defamation, stalking, and threats.

Hateful content. A website using trumpet must not contain content that meets the following criteria nor can a trumpet account be used to do any of the following:

Promote or condone hate, violence, or discrimination against people based on race, ethnicity, color, national origin, religion, age, gender, sexual orientation, disability, medical condition, veteran status, or other forms of discriminatory intolerance.

Promote or support organisations, platforms or people that: (i) promote or condone such hate; or (ii) threaten or condone violence to further a cause.

Child exploitation, sexualization, or abuse. We don’t tolerate any activities that create, disseminate, or otherwise cause child abuse.

Sites selling counterfeit goods; or sites allowing, performing or facilitating any infringement of third party intellectual property rights.

Malware or spyware. This includes using trumpet to inject, infect, spread, etc. malware or spyware.

Phishing or otherwise attempting fraud. It is not okay to lie about who you are or who you affiliate with to steal from, extort, or otherwise harm others.

Spamming. No one wants unsolicited emails, text, or other communication.

Violence, or threats thereof. This includes activities on your site that qualify as a violent crime where you live, or in the UK where trumpet is based, or if you are leveraging trumpet to plan, conduct, assist, commit, or threaten this kind of activity.

Any actions that do not support the privacy rights of an individual. This includes capturing, selling, or sharing personal data without their consent.

It’s foreseeable that a customer's use of trumpet may extend to new areas not currently documented in this Policy. When and if this occurs we will take the same action of investigation and enforcement to determine if a site/account is acting against the spirit of this Policy. We reserve the right to do this as needed. When a situation like this occurs we will use our Core Values to guide our final decision and update this Policy if appropriate.

Reporting a concern

Do you know of a site that is violating this Policy? Or do you suspect a site might be violating the Policy? If so, please contact us so we can investigate.

Simply email us at privacy@sendtrumpet.com.

Please share as much as you are comfortable with about the site, the content or behavior you are reporting, and how you found it. In addition to the URL, sending us screenshots is helpful since content can quickly be removed or changed.

Someone on our team will respond within two business days to let you know we’ve begun investigating. We will also contact you with the outcome of our investigation (unless you ask us not to, or we are not allowed to under law).