GTM Team Analytics Software

Turn team visibility into
revenue outcomes

Understand performance, activity, and impact across every rep and team, so you can coach and scale what works.

Powering the world's best revenue teams.
From next-gen scaleups to established enterprises.

Trusted by more than 15,000 Revenue Teams of all sizes

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Sales Collaboration Software

A whole new way to collaborate with your buyers

It’s time to leave long email threads and “hopping on a call” in the past. Instead, meet the buyer how they want to be met; with chat, voice notes, video notes and huddles.

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Trusted by 5000+ of the best revenue teams globally

See performance across your entire revenue team

View Pod volume, deal value, win rate and revenue in real time.

Understand team-wide effectiveness without digging through your whole tech stack..

Spot performance trends to focus on what’s driving wins.

Quickly assess stakeholder coverage across all active accounts.

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Know who your top performers are and why they win

Compare reps by revenue won, Pod activity, and engagement time.

Identify the behaviours and Templates that top reps and success teams rely on.

Spot coaching opportunities with performance and adoption insights.

Build data-backed enablement that mirrors what actually works.

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Drill into rep activity to drive consistent execution

See logins, Pod creation, win rates and revenue per rep.

Ensure every rep is adopting new enablement content and following best practice.

Identify who needs support, coaching, or enablement.

Keep teams in-sync with clear insight into daily activity.

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Team Analytics features

01

Huddles

Launch into quick informal multi-person calls and discuss your deal right where its happening.

02

Live chat

Say goodbye to endless email chains. Keep convos neatly organised in threads and answer questions quicker.

03

Page annotations

Add notes and comments to your Pod content, then @mention the buyer so they know exactly where to go.

04

@mention buyers

Ping buyers with a quick @mention and they'll get notified in a flash - no more missed updates!

05

Screen sharing

Share your screen on Huddles or pre-record something and shoot it over in live chat.

06

Voice and video notes

Make back and forth more personable. Add more context to the conversation with snappy voice and video notes.

Team performance

See Pod volume, deal value, win rate, and revenue across your entire team. Spot trends and understand what’s driving results in real time.

Top-performer insights

Compare reps by revenue won, activity, and engagement. Identify the behaviours and Templates your best sellers rely on—and scale them.

Coaching opportunities

Surface gaps in adoption, execution, and activity. Quickly see who needs support and where to focus your coaching.

Rep activity tracking

Drill into logins, Pod creation, win rates, and daily actions. Keep every rep aligned with best practices and consistent workflows.

Stakeholder coverage

Get a clear view of stakeholder engagement across all active accounts. Ensure coverage, spot risks, and keep deals moving.

Frequently Asked Questions

What does Team Analytics track?
Content Analytics tracks engagement across documents, PDFs, videos, and Mutual Action Plans. It reveals views, downloads, watch time, step completion, last-access activity, and stakeholder behaviour—all in one dashboard.
Can I compare performance across different teams or roles?
Yes. You can compare teams, regions, or individual reps by revenue won, Pod activity, engagement time, and content adoption to understand who’s performing and why.
Can Team Analytics help me spot deal risks?
Absolutely. With visibility into stakeholder coverage, MAP progress, and rep activity, you can quickly identify stalled deals and accounts that need attention.
How does the AI-powered transcription feature work?
Our AI-powered transcription automatically converts voice and video content into text. This feature works for pre-recorded content, making it easier to review and search through discussions.
How can Team Analytics help me coach my reps?
By revealing execution gaps, activity patterns, and adoption trends, Team Analytics highlights exactly where reps need support, making coaching targeted and impactful.
How does Team Analytics identify top performers?
It surfaces the behaviours, Templates, and workflows consistently used by high performers—so you can scale their approach across the rest of the team.
Paul S
Growth Manager Mid-Market (51-1000 emp.)
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Paul S
Growth Manager Mid-Market (51-1000 emp.)
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Paul S
Growth Manager Mid-Market (51-1000 emp.)
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Paul S
Growth Manager Mid-Market (51-1000 emp.)
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Paul S
Growth Manager Mid-Market (51-1000 emp.)
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Edhem Jahic
Sales Director Germany @ Cognism

Great solution to boost win rates and customer collaboration. What I like best about trumpet is how it makes outreach feel personal and engaging. The Pods are a game-changer—they let me create tailored Pods for each prospect, making communication much more interactive than just sending emails or PDFs. It helps me stand out and keeps prospects engaged throughout the sales process.

Cayley Thurlby
Enterprise Account Executive @ Storyblok

As a former project manager, I love how trumpet helps me keep all the information that I share in the sales cycle super organized. My prospects love it too! No more digging through email to find shared files, getting personalized with video recordings, and keeping all parties engaged with a Mutual Action Plan! There are so many creative ways to use Trumpet—I use it on every deal!

Felix Schmitz
Senior Account Executive @ Personio

Instead of countless slides with too much content, I can now create Mutual Action Plans together with my prospects and update them very easily. I love it! My prospects love the digital sales rooms. They’re not only quick to set up, they are also super intuitive and, above all, interactive thanks to the live chat options.

Chloe Feist
Partner Account Executive @ Employment Hero

Trumpet offers something different compared to just emails and attachments: ensuring clients are reviewing the sales documents we send to them, seeing what they are most interested in, and displaying information in a fun, interactive way to engage clients and gather insights.

Bella Gudewill
Enterprise Account Executive @ Sedna

Trumpet is great for driving deals forward! I love the Mutual Action Plan Widget because I have always had to create those in a spreadsheet that no one ever opened or added to. Now I can tag my buyers in the MAP and get them to action items. It's a centralised place for managing my deals. No more having to dig through emails to find all of the documents you have shared!

Why revenue teams ♡ trumpet

Hear why we're the top pick for high-performing teams.

Future-fit for any revenue leader

“We've eliminated chaotic follow-ups and are collaborating with our buyers. It’s boosted win rates and given me visibility across all deals.”

Koen Stam
Head of Benelux
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Accelerating our
deal cycles

“Trumpet creates a data driven, personalised and engaging sales process leading to higher conversion rates and faster deal cycles.”

Lesley Ronaldson
VP EMEA
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Trumpet is a game changer

“We now see exactly what a buyer is engaging with. It’s helped my team close faster and stay in control of deals — even asynchronously.”

Isa Sher
Sales Manager
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