Welcome back to Good Sales Stuff. Pull up a chair, grab your fourth coffee and let’s talk about that thing everyone quietly panics about. AI taking your job.
Don't worry, or maybe do... AI won’t replace sales reps, but will replace reps who don’t use AI.
So just relax. OK. AI is not here to steal your pipeline. AI is here to rescue you from the tasks you pretend you love but actually despise.
Let’s get into it.
AI will not replace sales reps
Sales is still a human sport. Buyers still want:
• Someone who can read a room
• Someone who can ask the question beneath the question
• Someone who knows when to shut up
• Someone who can survive a CFO with a calculator and a cold stare
AI cannot do that. AI cannot handle the CFO’s cold stare.
But AI will replace reps who act like it is 2014
If your workflow still looks like:
• Copy paste LinkedIn stalking
• Manually updating your CRM
• Writing eight versions of the same email
• Rebuilding the same deck every Tuesday
• Guessing which stakeholder is lurking in the deal
Don't let an AI powered rep will absolutely beat you to quota.
Because they are not spending three hours building a deck that will be ignored by slide two.
What great reps are doing
Here is what the top sellers quietly do behind the scenes. No magic. Just smarter tools.
They use AI to:
• Draft better outreach faster
• Build personalised sales rooms in seconds
• Summarise every call • Spot hidden stakeholders automatically
• Build crisp follow ups without thinking
• Keep their CRM clean without crying
And with all that time saved, they do the part AI cannot touch.
Relationship building. Discovery. Creative problem solving. The human bits.
Here is the truth you already know
AI is not a threat. AI is a multiplier. It turns B- workflows into A+ workflows.
Reps who embrace it will look superhuman. Reps who ignore it will fall behind.
And you, dear reader of Good Sales Stuff, deserve to be the superhuman one. Not the tired one.
Your weekly nudge
If you have avoided using AI because you wanted to “learn it properly first” or “do it the long way just in case” consider this your official sign.
Stop doing everything manually. Start letting AI do the boring slow parts. Save your brain for the part buyers actually care about.
Human connection. Clear thinking. A good GIF at the right moment.
🎯Trumpet AI belongs in your sales stack
First up - if you're new here:
Trumpet is a Digital Sales Room, or Pod as we call them. You create one in seconds, personalised automatically with your buyer’s URL. Everything your buyer needs lives in one place. Videos, demos, proposals, Mutual Action Plans and more.
And the best part is the visibility. You see every insight. Who viewed the Pod, what they clicked, how long they watched and what they came back to. No guessing. No scattered links. Just one organised, connected buyer experience that actually moves deals forward.
Here are a few examples of what you could be saving time on.
- AI-powered Digital Sales Rooms: Every deal lives in one shared Workspace. Buyer interactions, docs, calls all in one place. No more chaos across tools. No more long email threads, unsynced files, old decks.
- AI-Generated Content in Seconds: With tools like Composer AI built in, you can create polished proposals, business cases or buyer-ready docs from live deal data - no copy/paste, no repetitive formatting.
- Deal Intelligence & Signals: Trumpet AI interprets intent, scores engagement, predicts deal health and even signals the next best move - kind of like a radar for deal risk and opportunity.
- Stakeholder mapping & multi-threading made easy: New viewers? Hidden decision-makers? No problem. Automatically tracks stakeholders and gives you full visibility into who’s involved.
✨ What it means for you ✨
If you’re still juggling separate tools for content, CRM, docs, calls and follow-ups, you’re basically patching together your workflow. With trumpet you get one unified system that:
- Saves hours of admin and manual updates
- Keeps your buyer experience smooth, personalised and professional
- Gives real-time insight into deal health no guesswork
- Lets you spend more time building relationships, not building decks
So if you’ve been putting off AI because “it feels complicated” consider this your green light.
Trumpet is the smarter way to sell.
Final Thoughts
Is AI coming for your job? No. The human touch will always win. But if you are not using the same tools everyone else is adopting, you will fall behind. AI will not replace you, but the reps who use it will outperform you every time.
For all things Digital Sales Rooms, book a quick call with our awesome Account Executives:
🎺 Michael Whittaker 👈 👈 👈
![How to Get Started with Buyer Enablement [With Examples]](https://cdn.prod.website-files.com/65cf4fecbed2754c2236665d/65cf4fecbed2754c22366bdb_65a5af83e742f76e34ce06f3_Customer%2520Onboarding%2520_%2520Everything%2520you%2520need%2520(2).png)
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